Community Building Services
Do you believe that human connection and interaction are vital for your business in the era of digital transformation? Create strong communities of customers and partners, achieve more sales and boost your revenues.
Create strong communities of customers, partners, and other stakeholders that are in line with your services or products, and see your business raising customer retention rates, achieve more sales and boost your revenues.
According to the 2017 Community Value and Metrics Report
In fact, according to the 2017 Community Value and Metrics Report, businesses with a branded community saw a:
56%
increase in brand awareness
We build B2B & B2C communities utilizing human2human approach
At Business Pathways we believe that developing B2B or B2C communities is the new way of sales. That's why we create and foster communities that share common interests, goals, and experiences and are passionate about helping their favorite brand become better and bigger.
In today's business landscape, community building is an increasingly popular strategy for business development. As technology advances, our distinctive human qualities such as feelings, wisdom, intuition, and instinct become more valuable than ever for businesses that aim human-to-human sales.
How can we build a Loyal Community for your Business
At Business Pathways, we know that developing a community-building strategy can be puzzling. It's difficult to know where to begin, what to prioritize, how to assess the effectiveness of your actions, and so on.
1. Perform detailed analysis and segmentation of your audience
Our team of community building experts follows a proven methodology to analyse the characteristics of your business followers and understand how, why, when and what they need from you in order to feel connected with your brand.
2. Craft a community-building strategy tailored to your business
Every business is different and we know that. Our team is working closely with your business & marketing team to determine the most effective ways to engage and build your desired community. We combine in-person, online & digital means to engage & motivate every member of your community.
3. Define together how you'll identify your success
Investing money and efforts should always be accompanied by KPIs that evaluate the progress and success of your investment. Together with our community building experts you will know the projected and actual ROI of your investment. Whether it’s a number of followers, leads, event attendants, revenues or anything else it is important to you.
4. Kickoff your community building activities & see your business grow
There is no better time to start building your business community than now. At Business Pathways, we are committed to offering you a range of community-building activities all-year-round. Here are just a few of the ways we interact with our communities:
Creating thought leadership events, trainings & online content that can be reused across multiple channels
Initiating, leveraging and managing LinkedIn pages & groups or other social media platforms
Organizing from A-Z (speakers, agenda, registrations, promo, etc) themed virtual or in-person events
Inviting and interviewing clients or prospects at roundtables, networking events, or conducting surveys and generating reports
What are The 3 Most Important Benefits of Community Building
Crafting a strong community of clients or supporters around your business offers significant benefits, such as:
Receive constant free & accurate feedback about your product and services
Enhance organically your brand awareness and boost your client loyalty
Increase your revenues by receiving hot referrals who are ready to trust you
Build your Community with an Expert
Top world companies, including Microsoft and Google, have trusted us to build their communities in Greece. Do you wish to collaborate with the best, then look no further.
Book a free consultation call with our community building experts and investigate how you can leverage your business potential into stronger communities.
your business playground